For musikkens skyld

For musikkens skyld (i.e. Because of the Music)


Client

DR


Media

Podcast and flow radio, P2


Task

An in depth and distinct portrait of the world-renowned flutists Michala Petri’s life and carrier in the wake of her being P2 artist of the year.


What we did 

Everybody knows Michala Petri? Or do they? She has been on frontpages, interviewed over and over in the media and stood on all the world finest stages since being a teenager. But do we know Michala Petri? Immersive Stories (Ane Skak) created together with Iben Mogensen at DR a new bold and intimate portrait of everyone’s Michala.


A three long close look on new sides of Michala Petri, divided into three episodes: A carefully structured childhood, a teenager traveling stages of the world and adulthood trying to combine family life with a demanding career – an exceptional life!


Listen to the podcast here (in Danish)